City mpg:
57
Highway mpg:
56

Actual rating will vary with options, driving conditions, habits and vehicle condition.

2023 Toyota Prius Hatchback Overview

The standard features of the Toyota Prius LE include 2.0L I-4 194hp hybrid gas engine, 2-speed CVTi-S CVT transmission with overdrive, 4-wheel anti-lock brakes (ABS), side seat mounted airbags, curtain 1st and 2nd row overhead airbags, rear side-impact airbag, airbag occupancy sensor, automatic air conditioning, 17" aluminum wheels, cruise control, Full-Speed Range Dynamic Radar Cruise Control (DRCC) distance pacing, ABS and driveline traction control, Vehicle Stability Control (VSC) electronic stability.

2023 Toyota
Prius Hatchback

Starting at: $27,450

  • Manufacturer Offer

    $500 Military Rebate for qualified U.S. Military Personnel

    * Read full offer details
    Applies to multiple models.

    * Disclaimer(s)

    • Qualify for $500 through the Military Rebate Program on the finance or lease of a select new Toyota. $500 rebate offered by Toyota Motor Sales, U.S.A., Inc. and may be applied toward finance or lease contracts on new 2022 4Runner, 2022 Avalon, 2022 Avalon Hybrid, 2022 C-HR, 2022 Camry, 2022 Camry Hybrid, 2022 Corolla, 2022 Corolla Cross, 2022 Corolla Hatchback, 2022 Corolla Hybrid, 2022 GR Supra, 2022 GR86, 2022 Highlander, 2022 Highlander Hybrid, 2022 Mirai, 2022 Prius, 2022 Prius Prime, 2022 RAV4, 2022 RAV4 Hybrid, 2022 RAV4 Prime, 2022 Sequoia, 2022 Sienna, 2022 Tacoma, 2022 Tundra, 2022 Tundra i-FORCE MAX, 2022 Venza, 2023 4Runner, 2023 Camry, 2023 Camry Hybrid, 2023 Corolla, 2023 Corolla Cross, 2023 Corolla Cross Hybrid, 2023 Corolla Hatchback, 2023 Corolla Hybrid, 2023 GR Corolla, 2023 GR Supra, 2023 GR86, 2023 Highlander, 2023 Highlander Hybrid, 2023 Mirai, 2023 Prius, 2023 Prius Prime, 2023 RAV4, 2023 RAV4 Hybrid, 2023 RAV4 Prime, 2023 Sequoia, 2023 Sienna, 2023 Tacoma, 2023 Toyota Crown, 2023 Tundra, 2023 Tundra i-FORCE MAX, 2023 Venza, 2023 bZ4X, 2024 Grand Highlander, 2024 Grand Highlander Hybrid through participating Toyota Dealers and Toyota Financial Services, dated from 06-01-2023 through 07-05-2023. To qualify for the rebate, at the time of purchase or lease you must be (1) In current active duty status in the U.S. military (Navy, Army, Air Force, Marines, National Guard, Coast Guard and active Reserve) OR a U.S. military inactive reserve (i.e., Ready Reserve) that is part of the individual Ready Reserve, Selected Reserve and Inactive National Guard; OR a retiree of the U.S. military, OR a U.S. military veteran within two years of their discharge date; OR a spouse/ surviving spouse and dependents of an eligible U.S. Military personnel including Gold Star Family Members; AND (2) provide verifiable proof of military status or active service; or retired via an ID.me account and complete the verification process at a participating Toyota dealer; (3) receive credit approval from and execute a finance or lease contract through Toyota Financial Services at participating Toyota dealers.. Not all applicants will qualify. On lease contracts, rebate must be applied toward the Amount Due at Lease Signing or toward the Capitalized Cost Reduction. On finance contracts, rebate must be applied toward the Down Payment. Limit one rebate per finance or lease transaction per eligible U.S. military personnel or eligible household member. Offer not combinable with the College Graduate Rebate Program, and the Lease-End Refi Program. Vehicle must be taken out of dealer stock. Terms, conditions and restrictions apply. Program is not available in AL, FL, GA, HI, NC, and SC. Rebate terms may be more generous in your local area. Ask your participating dealer about the military rebate terms in your area. Must pay sales tax. Void where prohibited by law. Not redeemable for cash. ©2023 Toyota Financial Services. All rights reserved. Toyota Financial Services is a service mark used by Toyota Motor Credit Corporation (TMCC). Retail installment accounts may be owned by TMCC or its securitization affiliates and lease accounts may be owned by Toyota Lease Trust (TLT) or its securitization affiliates. TMCC is the servicer for accounts owned by TMCC, TLT, and their securitization affiliates.Must provide verifiable proof of military status or active service; or retired via an ID.me account and complete the verification process at a participating Toyota dealer.

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  • Manufacturer Offer

    Lease a 2023 Prius for $299 for 36 Months.

    * Read full offer details
    Applies to select new 2023 Toyota Prius.

    * Disclaimer(s)

    • Qualified lessees can lease a new 2023 Prius 4WD 5Dr. Sedan LE Hybrid CVT-F Model 1263 for $299 per month for 36 months with $3,999 Due At Signing. Based on 10,000 miles/yr. Security Deposit waived. Lease excludes tax, title, license, registration fees, acquisition fee of $650, and dealer options and charges. Terms available on approved credit through Toyota Financial Services (TFS) at participating Toyota dealers. Not all customers qualify. Lease example based on 2023 Prius 4WD 5Dr. Sedan LE Hybrid CVT-F Model 1263 with MSRP of $30,359, net capitalized cost of $26,476, and a lease end purchase amount of $19,430. $3,999 Due At Signing includes $3,700 customer down payment and first month's payment of $299. Dealer contribution may vary and could affect lease payment. Individual dealer prices, monthly payment, and other terms and offers may vary. Must lease from participating dealer's stock and terms are subject to vehicle availability. Lessee responsible for maintenance, excess wear and use, and will pay $0.15 per mile for all mileage over 10,000 miles per year. $0 disposition fee is due at lease end. Cannot be combined with TFS APR Cash, Down Payment Assistance, Trade-in Assistance, Customer Cash, APR, APR Subvention Cash. Offer available in CT, NJ, NY regardless of buyer's residency; void where prohibited. Expires 07-05-2023. Dealer sets final price. See your participating Toyota dealer for details. Toyota Financial Services is a service mark used by Toyota Motor Credit Corporation (TMCC). Retail installment accounts may be owned by TMCC or its securitization affiliates and lease accounts may be owned by Toyota Lease Trust (TLT) or its securitization affiliates. TMCC is the servicer for accounts owned by TMCC, TLT, and their securitization affiliates.Lease does not include taxes, license, title fees, acquisition fee of $650, insurance, regionally required equipment and other dealers’ charges are extra and not included in the amounts shown. Closed-end lease. Payment may vary depending upon final transaction price.Limited Quantities Available. ToyotaCare Covers normal factory scheduled service. Plan is 2 years or 25K miles, whichever comes first. The new Toyota vehicle cannot be part of a rental or commercial fleet, or a livery or taxi vehicle. See plan for complete coverage details. See participating Toyota dealer for details. Valid only in the continental United States and Alaska. http://www.toyota.com/toyota-care/. The Toyota College Graduate $500 Rebate Program is effective 06-01-2023 through 07-05-2023. See more details: https://www.toyotafinancial.com/us/en/financing_options/rebate_finance_programs/college_grad_program.html. The Toyota Military $500 Rebate Program is effective 06-01-2023 through 07-05-2023. See more details: https://www.toyotafinancial.com/us/en/financing_options/rebate_finance_programs/military_rebate.html.*Fuel cost savings over 5 years compared to the average new vehicle. See fueleconomy.gov for details.**Toyota is KBB.com’s Most Trusted Brand for 2023: https://www.kbb.com/awards/brand-image-awards/2023 Kelley Blue Book Brand Image Awards are based on the Brand Watch™ study from Kelley Blue Book. Award calculated among non-luxury shoppers. For more information, visit www.kbb.com. Kelley Blue Book is a registered trademark of Kelley Blue Book Co., Inc.Based on manufacturer estimates, CY 2000-2021 sales.*Fuel cost savings over 5 years compared to the average new vehicle. See fueleconomy.gov for details. Cannot exceed 10000 miles per year.

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Specifications

  • Rear cargo - liftgate
  • Power door mirrors
  • Heated door mirrors
  • Bumpers - body-color
  • Engine liters - 2.0L
  • Compressor - Not Available
  • Cylinder configuration - I-4
  • Horsepower - 150hp @ 6,000RPM
  • Torque - 139 lb.-ft. @ 4,400RPM
  • Number of valves - 16
  • Variable valve control
  • Engine location - front
  • Hybrid electric powertrain type - HEV (hybrid electric vehicle)
  • Electric motor horsepower - 111hp @ RPM
  • Hybrid system net power - 194hp @ RPM
  • Recommended fuel - Regular Unleaded
  • Transmission - continuously variable automatic
  • Mode select transmission
  • Drive type - front-wheel
  • Fuel economy combined - 57mpg
  • Fuel tank capacity - 11.3gal.
  • Alternator hybrid electric motor
  • Starter hybrid electric motor
  • Electric motor 1 torque - 152 lb.-ft.
  • Standard fuel economy fuel type - gasoline
  • Hybrid traction battery voltage - 222
  • Hybrid traction battery type - lithium ion
  • Hybrid traction battery capacity (Ah) - 4.1
  • Powertrain number of motors - 2
  • Fuel economy city - 57mpg
  • Fuel economy highway - 56mpg
  • Basic warranty - 36 months/36,000miles
  • Powertrain warranty - 60 months/60,000miles
  • Corrosion perforation warranty - 60 months/ unlimited distance
  • Roadside assistance coverage - 36 months/ unlimited distance
  • Maintenance warranty - 24 months/25,000miles
  • Hybrid/electric system compone warranty - 96 months/100,000miles
  • Traction battery warranty - 120 months/150,000miles
  • Four wheel independent suspension
  • Front anti-roll bar
  • Rear anti-roll bar
  • Power steering
  • Alloy wheels
  • Front tires - 195/60SR17.0
  • Rear tires - 195/60SR17.0
  • Wheel size - 17"
  • Engine displacement - 2.0 L
  • Engine horsepower - 150hp @ 6,000RPM
  • Engine torque - 139 lb.-ft. @ 4,400RPM
  • Engine bore x stroke - 80.5mm x 97.5mm (3.17" x 3.84")
  • Compression ratio - 14.00 to 1
  • Curb weight - 1,405kg (3,097lbs)
  • Exterior length - 4,600mm (181.1")
  • Exterior body width - 1,783mm (70.2")
  • Exterior height - 1,420mm (55.9")
  • Wheelbase - 2,751mm (108.3")
  • Turning radius - 5.2m (17.2')
  • Front legroom - 1,097mm (43.2")
  • Rear legroom - 884mm (34.8")
  • Front headroom - 965mm (38.0")
  • Rear headroom - 925mm (36.4")
  • Front hiproom - 1,389mm (54.7")
  • Rear hiproom - 1,313mm (51.7")
  • Front shoulder room - 1,405mm (55.3")
  • Rear shoulder room - 1,341mm (52.8")
  • Passenger volume - 2,583L (91.2 cu.ft.)
  • Interior rear cargo volume - 674 L (24 cu.ft.)
  • AM/FM radio - SiriusXM
  • Satellite radio trial duration with new vehicle purchase (months) - 3
  • Steering wheel mounted audio controls
  • Speakers - 6
  • Wireless phone connectivity - Bluetooth
  • 1st row LCD monitors - 2
  • Primary LCD size - 8.0"
  • Smart device integration - Wireless Apple CarPlay & Wireless Android Auto
  • Delay-off headlights
  • Auto high-beam headlights
  • Variably intermittent wipers
  • Rear window defroster
  • Front reading lights
  • Appearance - digital
  • Configurable
  • Outside temperature display
  • Low tire pressure warning
  • Trip computer
  • Parking sensors - front and rear
  • Lane departure - Lane Departure Alert (LDA) w/Steering Assist active
  • Blind spot - Blind Spot Monitor w/Lane Change Assist warning
  • Traffic sign information
  • Exterior parking camera rear
  • Forward collision - Pre-Collision System (PCS) mitigation
  • Rear collision - Rear Cross-Traffic Alert (RCTA) warning
  • 4 wheel disc brakes
  • ABS brakes
  • Brake assist
  • Dual front impact airbags
  • Dual front side impact airbags
  • Overhead airbag
  • Rear side impact airbag
  • Occupant sensing airbag
  • Panic alarm
  • Tracker system - Safety Connect (up to 10-year trial subscription)
  • Ignition disable
  • Electronic stability
  • Traction control
  • Front pedestrian detection - prevention
  • Brakes regenerative
  • Max seating capacity - 5
  • Front seats - bucket
  • Front center armrest
  • Rear seats - bench
  • Split folding rear seat
  • Rear seats Folding position - fold forward seatback
  • Rear seat center armrest
  • Seat Upholstery - cloth
  • Air conditioning
  • Automatic temperature control
  • Speed control
  • Adaptive Cruise Control - Full-Speed Range Dynamic Radar Cruise Control (DRCC)
  • Power windows
  • 1-touch down
  • 1-touch up
  • Remote keyless entry
  • Proximity key - doors and push button start
  • Illuminated entry
  • Remote engine start - smart device only (subscription required)
  • Tilt steering wheel
  • Telescoping steering wheel
  • Driver vanity mirror
  • Passenger vanity mirror
  • Emergency communication system - Safety Connect (up to 10-year trial subscription)
  • Front beverage holders
  • Rear beverage holders
  • Overhead console
  • Driver door bin
  • Passenger door bin
  • Traction battery level
  • Power/regen
  • Acoustic pedestrian protection

Trims

  MSRP Engine Transmission City/Hwy mpg
LE 2023 Toyota Prius Hatchback LE Search New $27,450   150-hp 2.0L 4-cyl  continuously variable auto  57 / 56  
LE 2023 Toyota Prius Hatchback LE Search New $28,850   150-hp 2.0L 4-cyl  continuously variable auto  53 / 54  
XLE 2023 Toyota Prius Hatchback XLE Search New $30,895   150-hp 2.0L 4-cyl  continuously variable auto  52 / 52  
XLE 2023 Toyota Prius Hatchback XLE Search New $32,295   150-hp 2.0L 4-cyl  continuously variable auto  49 / 50  
Limited 2023 Toyota Prius Hatchback Limited Search New $34,465   150-hp 2.0L 4-cyl  continuously variable auto  52 / 52  
Limited 2023 Toyota Prius Hatchback Limited Search New $35,865   150-hp 2.0L 4-cyl  continuously variable auto  49 / 50